Analytics & ReportingThe ultimate guide for updating your Looker Studio dashboards to GA4Ready to make the switch to GA4? Don't forget about your dashboards! Use this guide to update your Looker Studio dashboards from UA to GA4. By: Kyle Gellatly
Digital AdvertisingWhat the heck are they talking about? A guide to understanding the basics of Google Ads terminologyFeeling overwhelmed with all the paid advertising jargon in your last meeting? Equip yourself with the fundamental terminology used in PPC. By: Kyle Gellatly
Analytics & ReportingGet to know Google Analytics 4Google Analytics 4 is the shiny new successor to Universal Analytics, built for today's internet. But what are the differences? And is it time to "upgrade"? By: Kaleigh Bulford
Analytics & ReportingWrite more insightful marketing reportsStop creating superficial marketing reports that are all numbers & no insights. These tips will help you craft reports that your clients will want to read. By: Kaleigh Bulford
Digital AdvertisingMake and track UTMs easily with this handy templateRun a lot of campaigns? Same. That's why we created this downloadable UTM template to keep data organized for easier analysis. By: Sarah Rosenquist Download
MarketingHow to become a marketing detectiveWhile anyone can pull data from a campaign and recite the numbers, it takes a marketing detective to provide insight that turns a good report into a great one. By: Carly McCrory
Analytics & ReportingCrush your next digital campaign reportKiller reporting is a prerequisite for any successful digital campaign. Stop stressing about your next report and crush it with these tips instead. By: Trish Gray
